Natural berries of grain. Antioxidants. Whole grain oats & fiber to support heart health. Whole Grain: 20 g or more per serving. Eat 48 g or more of whole grains daily - WholeGrainCouncil.org. Packed with antioxidants. Beta glucan in this cereal can help lower cholesterol. 3 grams of soluble fiber daily from whole-grain oat foods, like Grain Berry Toasted Oats, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. Grain Berry Toasted Oats has 1 gram per cup. Per 1 Cup Serving: 120 calories; 0 g sat fat (0% DV); 180 mg sodium (8% DV); 1 g sugars; 130 potassium (4% DV); Vitamin A (25% DV). Antioxidant ORAC values (Limitations of ORAC Values): ORAC is a laboratory measure of antioxidant potential of foods. It stands for Oxygen Radical Absorbance Capacity. This Product - 7,300 (umoleTE/100 g); Blueberries - 6,552 (umoleTE/100 g); Pomegranate Juice - 2,341 (umoleTE/100 g); Concord Grape Juice - 2,377 (umoleTE/100 g). ORAC levels can vary based on growing conditions and other variables. The above are only representative ORAC values. The ORAC values of foods does not suggest or imply that on food is healthier or more nutritious than another. We recommend that the consumer eat a balance of foods low in saturated fat, trans fat and cholesterol with a significant part of the diet of dark green, yellow and brown vegetables, fruits and whole grains. We urge you to visit, www.grainberry.com to eat a whole range of natural antioxidants from foods, not just one miracle food. We suggest a balance of antioxidants and a diet high in dietary fiber. Deluxe gold select - robust taste. Breakfast - Possibly the most important meal of the day. Visit www.grainberry.com to try our Antioxidant Eating Plan. 1 Cup Grain Berry Toasted Oat Cereal: 2190 Est. ORAC value umol TE/serving - tocopherols, phytic acids, flavones, flavenols, flavenones. Take time for a Grain Berry Breakfast with About 10,000 ORAC Antioxidant Units! (ORAC stands for Oxygen Radical Absorbance Capacity. Values are based on per servings - not per 100 grams): Our Toasted Oats cereals start with whole grain of oats to help maintain healthy cholesterol. We then add our Grain Berry natural berries of gain that we call, Heart Grains. It's the outer layer of our grain berries where the antioxidants are concentrated that we add to our whole oats to give you a unique and delicious cereal. As shown in our website, www.grainberry.com, provide an eating plan to provide a balance of nutritious foods with vegetables, fruit and whole grains, low in dietary cholesterol and saturated fat plus a balance of fiber and antioxidants inherent in the food itself. We also include antioxidant vitamins C and E but the real point of difference is our delicious whole grains plus our great Heart Grain Bran. The Grain Berry Blindfold Taste Test: Grain Berry Cereals, Mixes and Crackers are delicious as they are nutritious. But the antioxidant content and whole grains make them somewhat darker in color. So have some fun with your kids. Serve Grain berry versus regular light colored cereals, etc with a blindfold and see which they like better. You may be surprised when they say they prefer Grain Berry for taste. Who knows, maybe other members of your family will need the blindfold test as well to dramatize how delicious Grain Berry whole grain plus natural antioxidants really are. Chances are, you won't need to perform the Grain Berry blindfold test more than once. After all, it's made by Silver Palate, so you know it tastes just great! Now a delicious whole grain cereal with Heart Grains antioxidant bran. For recipes and more visit us at www.silverpalate.com.