For a fresher & cleaner mouth than brushing alone. Kills 99.9% of germs that cause bad breath, plaque & gingivitis. Clinically proven. Kills germs by millions on contact. Use cool mint Listerine antiseptic twice daily to help: Prevent & reduce plaque. Prevent & reduce gingivitis. Freshen breath. Kill germs between teeth. This formula is not sold to any retailer as a store brand. ADA Accepted: American Dental Association. Helps prevent and reduce plaque. Helps prevent and reduce gingivitis. www.listerine.com. Questions? Call toll-free 888-222-0182 or 215-273-8755 (collect). Care to recycle.